ABOUT PET PASSION TO PROFIT
We understand grooming businesses
We’re not general web designers who picked pet grooming as a market. We come from grooming, and we build websites for the businesses we know best.

Built from real grooming experience
We know your world, your clients and what makes a successful grooming business. Emma spent years as a dog groomer, and together we built and sold our own grooming business in November 2025.
Through The Pet Groomer Business Programme, Pet Passion To Profit also works closely with grooming business owners, so we see the day-to-day commercial realities of running a grooming business, not just the website side.
Our websites are built around your services, your goals and your local community, not a generic template.
“We love helping groomers bring their business to life online.”— Bill & Emma
Who you’ll work with
Grooming background
Emma spent years in the salon, so we understand how grooming businesses really run.
Web expertise
Your website is built by the Pet Passion To Profit team, with Bill overseeing the structure, design and technical build.
Friendly
Down to earth help, with easy and continuous communication through your project hub.
Why that matters for your website
Because we’ve run a grooming business, we know the questions owners ask before they book, why nervous dogs and coat types need explaining, and how much a full diary depends on being easy to contact. That shapes the wording, the structure and the design of every dog grooming website we build.
CLIENT REVIEWS
What groomers say
“Bill built an affordable website for my small business that represents us perfectly… easy and continuous communication throughout. I have been getting plenty of enquiries through it. Highly recommend!”“Thank you so much Bill. I am pretty speechless at the moment. It feels like this isn't me and it's someone else's business I'm looking in on. Have a great weekend working your magic 🐾”
“The experience from start to finish has been amazing! We had so much happening and I was a nightmare client (openly admit it) in terms of getting back in time frames etc. Life happened for us during the process and Bill was so gentle when I needed it and tested and rushed me when I needed it too. He took me out of my comfort zone to create our website and it's paying off already! We have received an enquiry every day from our new site and everyone has said how aligned and beautiful it is and how it fits our brand as they know us! Thank you Bill and team — honestly, you've been a saint and we all love the end result!”Talk to us about your website
Tell us about your business and what you'd like your website to do. We'll come back to you personally.
